Create Campaigns

Creating and sending campaigns is a breeze with our simple four-step process. And ‘cause we’re extra-nice we’ve added labels under each of the fields to help you along the process.

step one – campaign details

The first step is to define your campaign details. This is where you’ll give your campaign a name, a subject, a from name, a sender address and a reply-to address. The from name and sender address get tagged in the sending process which means your subscribers only see the email coming from you, rather than our system.

step two - choose template/add content

The next step is to choose your template, or import an individual HTML one, and then pop in your content.

If you’re using a template you’ll have the option to add multiple items all through a super-simple interface. Check out the screenshots for a look-see.

step three – select recipients

Once you’ve added your content and are happy with the way your campaign is looking you’ll then need to select who you want to receive it. This can be either a primary subscriber list, or segment. To learn more about segments click here.

step four – test and deliver

The final step allows you to send a test to yourself before sending it to everyone. Should you notice any problems, you can go back and make any changes. If you’ve imported a custom HTML template then we recommend that you do a design and spam test to make sure it’s going to be received the way you think it should. If you’re using a pre-designed template you needn’t worry as we do all this for you before we hand it over.

The last bit involves either offsetting the send time to a date in the future, or sending the campaign right away. Once you’ve sent it we’ll send you a delivery receipt with a link for you to track the results.